Free download! Free state-level data on economy, equity, income, government and more

Compare50

Which states currently rank highest in median household income? Which states have the highest foreclosure rates? Which states are benefiting from domestic migration?

Compare50 gives you access to free state-level data across a wide range of topics.

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Free tools! Free social research data

Data goes a long way towards informing the design process. It can pinpoint who your audience is, where they are, what they need, how they want it delivered, and how they want to pay for it.

Quality data can be difficult for public and social sector organizations to generate on their own, and expensive to purchase. Check out these sources of free, high quality social research data. (Use free visualization tools to explore and present your relevant data.)

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Free download! Nine health data sets

Snow-cholera-map.jpg

In his 2016 State of the Union address, President Obama announced a “moon shot” project to find a cure for cancer. A recent Marketplace story explained that a big focus of this project is to make more data available to researchers.

You’re probably not a cancer researcher, but many public and social sector organizations focus on health and could use more data for market research. Here are several sources for free medical data to help you in your projects:

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Free download! Government data sets

Data.gov

For core marketing activities such as design, pricing, promotion and distribution, data helps. Data tells you what do make, for whom, how much to charge, and where your audience can be found.

But data can be expensive to buy and even more expensive, in both time and money, to generate on your own. As a social and public sector marketer, you likely don’t have that time and money, or maybe even the tools and skills for generating data sets.

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Free dowload! Public relations request-for-proposal (RFP) builder

free-download-public-relations-request-proposal-rfp-builder

As a public and social sector marketer, you need to get the word out through promotion. In today’s crowded information space, getting the right message through to the right audience at the right time can be daunting. Sometime you’ll need help, which is where a public relations firm comes in.

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Free tools! A style guide for your organization

free tools organizational style guide

How do Doctors Without Borders and the World Wildlife Fund and Oxfam and Amnesty International maintain consistently distinctive and professional identities across the world? I’m sure part of their secret is using an organizational style guide.

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Free tools! The Six Best Fonts in Microsoft Office and How To Use Them

free best fonts Microsoft Office

Massimo Vignelli was a design legend. The New York City subway map and signage, the American Airlines logo, the National Park Service style guide, Knoll furniture–all his work. Tt’s hard to see the world after World War II without noticing his impact on typography, page layout, book design and more.

In the documentary Design is One, and elsewhere, Massimo happily shared for free what he considered the essential font faces for good design: Bodini, Century, Futura, Helvetica, and Times. Given the hundreds of fonts the average computer user has access to by default, some guidance from a design legend is very helpful.

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