Free Download! Service Design Workshop Materials

Host your own free service design workshop

There’s huge opportunity in improving the design and distribution of government and nonprofit services. This is doubly true for making services more digital. How do you get started? Begin with a service design workshop. Read more and download free workshop materials.

Continue reading Free Download! Service Design Workshop Materials

Free Photo Editing without PhotoShop

free photo editing without PhotoShop

As a public or social sector marketer, you often need photo editing done but have no budget for professional designers or design tools. Adobe PhotoShop is the gold standard of photo editing, but it’s expensive and complex. Don’t fear. You can accomplish free photo editing without PhotoShop.

Continue reading Free Photo Editing without PhotoShop

Free download! Door hanger design template for Microsoft PowerPoint

Public and social sector marketing and activism relies on many types of feet-on-the-street promotion including public information campaigns, get-out-the-vote efforts, community meeting attendance and volunteer recruitment. One method of promoting a cause or viewpoint is going door-to-door. What if no one’s home? My free door hanger design template for PowerPoint helps you create your own door hangers so that you can leave information with the household or business.

Continue reading Free download! Door hanger design template for Microsoft PowerPoint

Free tools! Create perfect color palettes

create perfect color palettes

Ever wonder how graphic designers use color so effectively? The secret lies in selecting the right palette of colors, in part based on understanding the psychology of colors. Now you can pick a perfect color palette for any project using an easy online calculator.

Continue reading Free tools! Create perfect color palettes

Marketing the Social Good: Top Five Posts of 2016

Top Five

To continue bringing you topics of interest in the new year, I took a look back at what you read the most this year. Here are the top five posts published in 2016, as measured by your views:

1–Free download! White paper template for Microsoft Powerpoint

In the public and social spheres, creating and publishing white papers is an avenue to attract new partners and funders, document a problem you want to highlight or solve, influence policy, summarize your work, and make scientific findings more accessible to  non-research community. Download this template to add to your toolkit of promotion.

Continue reading Marketing the Social Good: Top Five Posts of 2016

Practically Free Graphics Tools for Image Clipping and Vector Images

free graphics tools for image clipping and vector images
Image courtesy of Clipping Magic

Like many social and public sector marketers, you’re probably forced to be your own graphic designer. Maybe you’re lucky enough to occasional access to another department’s designer, or can spend limited funds on freelance help. You have Microsoft PowerPoint on your computer, and while PowerPoint is versatile and useful, it just can’t do some things. Two things it can’t do is clip images from backgrounds and create vector images.

Two low-cost, easy-to-use web services now let you easily clip images from backgrounds and create vector images.

Continue reading Practically Free Graphics Tools for Image Clipping and Vector Images

Free download! Data visualizations from U.S. Census Bureau

census data visualizations

[Source: U.S. Census Bureau]

The U.S. Census Bureau generates hoards of credible, useful data. Sometimes it can sometimes be difficult to locate relevant data and format it for easy presentation to your audience. To help with the distribution and promotion of their data, the Census Bureau offers free census data visualizations that you can download and add to PowerPoint slides, proposals, reports and other documents.

Continue reading Free download! Data visualizations from U.S. Census Bureau